Showing posts with label romanticism of pop. Show all posts
Showing posts with label romanticism of pop. Show all posts

Tuesday, 14 September 2010

Radio considered as a metaphor for a nation: part 32413

So Capital Radio - a London behemoth for 37 years - is coming to large swathes of the rest of the UK on FM. In reality, it's merely the logical conclusion of a process that's been under way for two decades. Like the post-war mixed economy model that created them, the original ILR stations - the ones that routinely interspersed "(Keep Feeling) Fascination" and "Blue Monday" with plugs for jumble sales - were, for all their positive attributes, uneasy hybrids constantly being pushed in two conflicting, irreconcilable directions. One of these decisively triumphed over the other with the Act of 20 years ago, and within half a decade most of what existed in the commercial sector was "local" only in the most theoretical sense, coming from interchangeable buildings in interchangeable towns and playing interchangeable music. The development of British commercial radio - instigated by Heath, stopped in its tracks for a while by Labour and the Annan Committee - was flawed and compromised on multiple levels, but it could not have been anything else because to get on the air at all, even 30 years ago, it was necessary to appeal to local elites, quasi-feudal fiefdoms whose power even as late as that now seems literally unbelievable. The quasi-nationalisation of commercial FM pop radio in Britain seems to sum up the final death of restricted, small-scale local semi-capitalism, the point when the last link (outside, perhaps, a few unrepresentative fringe areas, many outside England where the rules may still be different) between pop and the old structures it used to have to fit itself around is symbolically broken for good.

Inevitably, the very people who lament the coming of unbridled Top 40 commercial radio on FM, with no lingering ties to place and history, are very often the same people who yearned for precisely that kind of radio (the offshore stations were every bit as short-term capitalist and dismissive of all other interests as Global Radio is, the only difference was that the political consensus then didn't approve of such things) during their formative years, usually some point between Suez and the coming of the new capitalism, roughly 1956 to 1984. For all they moaned about the "communist" tactics of the Wilson government against the offshore stations, and lamented the poor reception of Radio Luxembourg, they'd have been secretly repulsed had the British state embraced and celebrated pop music, and given them multiple commercial networks plus a BBC equivalent. Had such a thing happened back then, most of these future Thatcher voters would have been exposed as establishmentarians in disguise, at least as right-wing as their parents, and that would never have done. The old restrictions were deceptively convenient for the boomers to the extent that they gave them a platform to define themselves as "rebellious" and "anti-establishment" far beyond their true status as such on the issues that really mattered.

As pop has become the establishment culture to which all seeking power must conform (Brown's real undoing; we're just too close to it to see it yet) the more intelligent and thoughtful of those raised between the collapse of British power and the advent of naked capitalism in the UK may well feel, as I do, disillusioned with pop as a direct result of the Blairite degradation of the political process. But they are outnumbered by those who merely wish for the old restrictions to be continued as a means of covering their tracks - anything to avoid facing how right-wing and kneejerk they actually are, anything to avoid dealing with the fact that they are the masters now. Most of the rest of Europe has had national commercial FM pop radio for years, and in many ways it makes sense for Britain to follow, and use digital methods to fill the gaps; the only reason it hasn't had this sort of radio until now is deep-rooted official inertia (the continental equivalents of Radios 3 and 4 manage to take up far less of the spectrum than their BBC counterparts) and the fact that the decision-makers when the national commercial licences were given out in the pre-Blair early '90s were still of a wholly different generation. But the further institutionalisation of Britain as a deregulated quasi-American economy - everything the ILR anoraks wished for when they were young - unsettles that generation on multiple levels; quite apart from finally exposing them as the self-serving right-wingers they've been for practically half a century, it makes bad pop sound, for the first time, exactly as bad as it is. For every "Good Vibrations" or "Strawberry Fields Forever" the offshore stations played vast quantities of boring banality which, in itself, was and is no better and no worse than most of what the new Capital will play. It's just that the old romanticism of scarcity made bad pop sound good. Now it has to stand up for and of itself, and within the orthodoxies of Anglo-American capitalism it isn't pretty. Now, more than ever, we have to look elsewhere.

Friday, 17 July 2009

The romanticism of pop commodities: a few thoughts

It's clear that at least one of my old sparring partners will miss the CD single, but I cannot help thinking this is Pure Sentimentalism: The Next Generation, as those who fell in love with pop in the 1990s are steadily overtaken by the yearnings of age and the internal mythologisations of early discovery. The question is: will this ever be as endemic, as widespread, as the romanticism of vinyl clearly still is? I personally doubt it.

CD singles were pretty much the quintessential 90s pop product: taking off early in the decade as vinyl steadily became a niche for romantics, pretty much dead in the US by the decade's end, lasting longer in the UK but nonetheless beginning a rapid decline at the turn of the century, squeezed at one end by Napster and its successors and at the other by the chart rules introduced around that time restricting the length of CD singles and numbers of formats, a futile attempt to return to a vanished era of scarcity which rapidly killed off the collectors' market for rare tracks and remixes which by then made up a very significant part of the format's appeal - you no longer needed to buy a single simply for the lead track, that song was now absolutely omnipresent and unavoidable through countless other means. And that I think is the reason why the CD single will be very largely unmourned - by the time it became dominant, pop as a medium - at least in the form of its biggest hits - had become universal, no longer rationed by lingering echoes of austerity, puritanism and old-elite fear of loss of national power. The generation who grew up in the 1990s - and thus on CD singles - simply did not, on the whole, feel the same level of romantic attachment to the pop that captured their hearts the most in the way that earlier generations had. Music obsessives did, probably (and still to a greater extent than now, especially if - like Nick and myself - they felt the romanticism of geographical isolation in the last years before the internet became almost universal in our generation), but the wider audience did not. Once, almost everyone's experience of pop had been, to some extent, romantic (and thus much more likely to place within the audience a yearning for the specific methods by which they first discovered it). By the 1990s, multiple factors had greatly reduced the romanticism of pop, and those factors I suspect will make it far easier for those who grew up with the CD single to leave the format behind with few hankerings.

Nick comments about songs you love being "hidden and a bit inaccessible" which makes it "a bit more precious". He may not have meant it, but he sums up the entire experience of pop pre-mass media saturation, pre-elite approval, pre-celebification of politics, and everything else he was not old enough to truly be part of himself. I would suspect that comparatively few of our generation feel that kind of attachment, which is why we have been able to take the transition to mp3s without any particular sadness. This is also the reason why vinyl sales have increased in the last couple of years, to the point where the 45-rpm single, as a niche product, may well outlive the CD single as any kind of product - vinyl carries within it the mythos and the memories of the romanticism of scarcity, and can appeal to those who never experienced it themselves but wish they had. This is an appeal that the CD single will, I think, never be able to attain - by the 1990s, after all, we were already most of the way to where we are now.